7 unconventional ways we run ConvertKit
Last week I was talking with a group of successful founders about how to setup a profit sharing and benefits program for their companies. In the conversation it became obvious that our system wouldn’t...
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Hamilton’s 4 secrets for creators
A few weeks ago I extended a trip to New York City for a speaking gig to include a fun weekend with Hilary. The highlight was definitely seeing Hamilton on Broadway! I walked out of the theatre with my...
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Inside Ahrefs: one of the world’s most efficient companies
I’ve long been fascinated by the highly efficient companies. Basecamp at over $2 million in revenue per employee, Valve at over $11 million, and MVMT at over $1 million. Each of these companies has...
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What I learned hosting a conference for 350 creators
Three years ago I told the team we were hosting a conference for creators. At our team retreat in Oceanside, CA a small group of us gathered on the roof to brainstorm ideas. We didn’t have a venue, a...
View ArticleStop underestimating willpower
Last year I was talking to a new friend at a conference when he mentioned he’d lost 80lbs. The guy in front of me was quite fit and I was shocked. I never would have guessed that he was so overweight...
View ArticleStay in your lane and outlast your competition
Six years ago, when I started ConvertKit, I wanted to build a product to serve creators like me. Five years ago I became acutely aware of a paralyzing number of email marketing platforms to choose from...
View ArticleI took a week off to learn to sail in San Francisco Bay
What’s on your bucket list that you just might never get to? For me it was learning to sail. I’ve been sailing a couple times, once in the San Juan Islands and then a week-long trip in the Florida...
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An update on life and work
One goal I set this year is to get better at celebrating milestones and accomplishments. So this post is both full of celebrations and just an update on what’s going on. ConvertKit is growing like...
View ArticleAnother trip to Cerro Gordo, this time in a plane
Cerro Gordo is one of my favorite places on earth—and not just because I own a small part of it. Each time we visit it’s incredible to live for a few days in a small piece of American history. From...
View ArticleWhen should you trade time for money?
You may have heard the advice, “you shouldn’t trade time for money.” While it’s true there are better ways to build wealth, early in my career I found that advice quite discouraging. That’s the only...
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The magic of creating
This week I opened the door to my tiny house and stepped inside—as I’ve done hundreds of times—but this time felt different. Instead of my eyes darting from unfinished part to unfinished part, I...
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The ladders of wealth creation: a step-by-step roadmap to building wealth
In college I first heard Jason Fried from Basecamp talk about how making money is a skill—like playing the drums or piano—that you can get better at over time. That resonated with me immediately. I...
View ArticleI built a tiny house!
Like so many, I’ve always wanted to build a tiny house. This year I designed the house in Sketch Up, ordered a trailer, and started building! I’ve worked on it just a few hours a week and had plenty...
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ConvertKit goes freemium
Yes, you read that right. Just in time for our 7th birthday ConvertKit is making the switch from a premium price to being able to get started completely for free. Right now so many creators start on...
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2019 in review – A year of balance
Overall 2019 was a really balanced year. I didn’t rebrand the company, launch a massive new project, move to a new house, have a huge amount of stress, or really anything that crazy. I still did a...
View ArticleThe magical combination of teaching and storytelling
Those creators who are able to combine educational content with great storytelling have an incredible ability to grow an audience and connect with fans. One of my favorite examples of a creator who...
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Fear, uncertainty, and preparation: my message to the ConvertKit team
In the last two weeks my inbox has filled with a single phrase: “in these uncertain times.” Most of those are emails from venture capitalists and private equity firms following up to provide stability...
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How homeschooling played a key role in building a $100 million business
On homeschooling When I grew up homeschooling was not popular. In California and other states there were even laws passed to discourage homeschooling. We knew quite a few families who had left...
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There and back again: the story of renaming ConvertKit
One of our values at ConvertKit is Work in Public. That’s why we share all our metrics, our journey, and lessons learned. That’s an easy value to live out when everything is going well and you stack up...
View ArticleThe Billion Dollar Blog
In the summer of 2010 Emily Weiss, a fashion assistant at Vogue, had the idea to start her own fashion blog. She bought a used camera, the domain intothegloss.com, and a couple months later the site...
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